Commercial:

Dominic Clemence MA (RCA): Photographer, Painter and Filmmaker

The scope of the work has been incredibly broad, from interiors and textiles (Warners, Pallu and Lake, Interior Selection) to fashion (Kim West, Burberry),  – from editorial (House and Garden, Homes and Interiors, Elle, ID) to whole books of photo illustration (Life and Times of William Shakespeare- Harper Collins). Achieving great results has been informed by the accumulation of experience.  It is fantastic for me to have had the crossover from photography to film and from film back to photography; each discipline informing the other.   Whether self-directed or working with a team of art directors and designers, I strive to create images that are visually striking but never loose sight of their intention to present and inform.  In the words of Andy Warhole “even a can of beans should look great”.

The work that I create in Beyond Photography  (Digital painting and hand drawn – photomontage) inevitably is influencing the work that I am doing commercially.  Take, for example, the Paul Smith staircase where the Paul Smith stripe is digitally created.  Post-production technique is becoming increasingly important part of photography. This is not just to re-touch and improve on the image, but is now a starting point in the execution of an idea.

The ability to think beyond the conventional opens a world of creative possibility. We are no longer photographers – we are digital image-makers.